Many companies recognize that the most expensive stakeholder to acquire is the one who they haven’t yet met, and the most valuable stakeholder is the one who they have interacted with in the past. Yet, marketers invest millions in acquiring new stakeholders and exponentially less maintaining their existing relationships.
Zielinski & Partners assists our clients in developing loyalty programs designed to grow existing relationships and foster a positive experience for the stakeholder. Through communication, interaction and incentives our team can help you to increase the lifetime value of customers, media contacts, vendors and employees.
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